Kim Kardashian photoshopped to death is promoting an internet campaign in which stars including Lady Gaga, Justin Timberlake and Usher will quit social networking sites Facebook and Twitter until $1 million is raised for charity. The Digital Life Sacrifice where many stars have filmed ‘last tweet and testament’ videos is being organised by Alicia Key‘s Keep A Child Alive charity for World AIDS Day on Tuesday.
The charity is a great cause, but the ads are very distasteful – the stars are doing this for the free publicity one million between these multi-millionaires is nothing they spend that on cosmetics each month. Surely they could have gotten the $1 million together and donated it instead of resorting to such an unpleasant publicty stunt. What do you think?