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John Lennon in TV Ad For “One Laptop Per Child”

Through the use of digital technology, the former Beatle urges people across the United States to support a campaign by "One Laptop per Child" to deliver tough, solar-powered XO laptop computers to the world’s poorest children.

"Imagine every child no matter where in the world they were could access a universe of knowledge. They would have a chance to learn, to dream, to achieve anything they want," a voice and video image of Lennon has been created to say. "I tried to do it through my music, but now you can do it in a very different way. You can give a child a laptop and more than imagine, you can change the world," says John in a play on one his best known songs — 1971’s "Imagine."

Robyn Good: